Writing a “how to” or prescriptive book.

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A “how to” book gives practical advice on a subject, usual using a step-by-step formula. Same as a “prescriptive” book, which outlines a method or formula to solve a problem.

When you outline your book, you want to on the following:
✅ Target Audience
✅ Their Pain Point
✅ Your Solution

This makes “how to” or prescriptive books great “business cards” to attract not only prospects, but speaking and industry panel opportunities.

In today’s video, I use a famous author as a case study on how to outline a book that focuses on a a specific target audience.

Watch this video on my Youtube Channel.

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